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The Emerging Leaders committee invites you to join the ISPE Canada Book Club for our first meeting of 2022. Back by popular demand, the book club will be kicking off the year with a discussion of Start with Why by Simon Sinek. It is sure to be a fun, social evening of open discussion! This event is open to both seasoned and young professionals or emerging leaders. And don’t be worried if you haven’t read the book; you are still welcome to join us! All you need is a love of reading and an open mind – we hope to see you there!

REGISTRATION CLOSE DATE: Feb 16, 2022 – 17:30 EST

About the Book

Why do you do what you do?

Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?

People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why. It was their natural ability to start with why that enabled them to inspire those around them and to achieve remarkable things.

In studying the leaders who’ve had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way—and it’s the complete opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire. This book is for anyone who wants to inspire others or who wants to find someone to inspire them.

Event Location

Virtual – Zoom link will be sent with your registration confirmation.

Attendee Registration


About the Author





Simon Oliver Sinek is a British-American author and inspirational speaker. Simon Sinek is an unshakable optimist who believes in a bright future and our ability to build it together. He discovered remarkable patterns about how the greatest leaders and organizations think, act, and communicate.
Simon may be best known for popularizing the concept of WHY in his first TED Talk in 2009. It rose to become the third most-watched on TED.com, with over 40 million views and subtitled in 47 languages.
Simon is the author of multiple best-selling books including Start With Why (global bestseller), Leaders Eat Last (New York Times and Wall Street Journal bestseller), Together is Better (New York Times and Wall Street Journal bestseller), Find Your Why, and The Infinite Game.



Book Club Info

  • Event Time: 45-60 minutes
  • Format: Virtual via Zoom
  • Discussion Questions: Emailed prior to the event for the book

Book Club FAQs


How does the ISPE Canada Book Club work?

The book club is run by our amazing hardworking volunteers. Books are selected based on participant interest and relevance to career and professional development. Sessions are hosted via zoom so that members across Canada can discuss and connect on the book together.

How to get the Book?

Digital or hard copy of this book can be borrowed from your local library or purchased at local or online bookstores. Alternatively, there may be limited copies of the book at your local library or bookstore. Please contact your local library branch for availability.

Do you read the book before the scheduled meeting?

There is no requirement to finish (or even start) the book prior to the meeting. During the meeting, most members will have finished the recommended chapters and we will be discussing them, so be prepared for spoilers if you haven’t read them yet.

How do I prepare for the meeting?

1-2 weeks before the scheduled meeting, we will send you a list of discussion questions to consider. As a group, we will discuss and look into these themes, questions, and topics further during the meeting.

What type of books do we read?

We’re open to anything that our members are interested in relevant to career and professional development. Approximately every 6 months we will send out polls to select upcoming books.

Am I eligible to join?

Open to all ISPE Canada members; there is no cost to join.

How often do we meet and for how long?

Meeting dates vary depending on the availability of the facilitators. Upcoming Book club meetings will be posted on the ISPE Canada Website. Cancellations and/or date changes will be notified to participants beforehand. Typically, the meetings will run for 45mins during weekday evenings.

Are there any in-person meetings?

At the moment, sessions are currently hosted via zoom so that members across Canada can discuss and connect on the book together. We also encourage members to host their own discussions before or after in order to dig deeper into the themes.



ISPE Canada Affiliate Book Club: Start with Why - Feb 16, 2022

ATTENDEE REGISTRATION – ISPE Canada Affiliate Book Club: Start with Why

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